It all began with a realization: if boxing isn't centered around roughing people up (and it isn't), what defines its essence? Conversations with the team at the St. Louis Boxing Club unveiled that the unifying element isn't the hand wraps; rather, it's the spirit of camaraderie that emerges as everyone collaborates with their instructor to achieve fitness goals.

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Through this project, I conceptualized and developed the brand's distinctive black and white photography collage style. These visually captivating collages seamlessly come to life, whether employed in digital or print formats.